Without a doubt, Social Networking in the internet is becoming a significant way for many businesses to market services and products. How does that affect the Financial Practitioner? Can you imagine if more “trendy” Financial Practices start to use this new media as a form of information, branding and a two-way communication tool to market to new clients or build mind-share with current clients? And will you be left behind?

Let me share with you some common applications of this technology: Read it all..

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After all that brainy thinking exercise, let’s get down and dirty to the “doing” part. What are the crucial preparation and actual implementation of a marketing plan that will create explosive results for your financial practice?

Would your strategies be sustainable and be profitable long term? And what are the check and balance you should have to bring your business over obstacles and into the next level? Read it all..

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Ask yourself this question, how does your prospect know you exist? If you are looking to stand-out from the competition, you have to market yourself differently. Or do you market yourself at all?

Let’s face it; there are easily 4-5 financial planners or financial advisers that most qualified prospects in their 30s and 40s already know. Why should they listen to you and not the others?

The three key factors to stand out in our Financial Advisory arena are: trusted references, expertise branding and effective use of marketing. Read it all..

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While it would be unrealistic for brand new financial advisers to have any sort of grand dreams and vision for their business until they have spent some time in the business, it’s still important to set business goals and achieve them, because good results drives the passion in the beginning.

How should a new adviser go about their Goals Setting? Read it all..

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Now that you’ve passed all your licensing exams and eager to launch your financial planning career, you realized that there are tons of things that needs to be learnt and to be done. Many people get stuck in the complexity, have misplaced priorities, eventually tire out and fall off.

To get off the starting blocks fast and right, here are five things to work on:

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To succeed in the financial advisory industry is in itself a formidable task. It is important that you get off on the right foot, to have a reasonable chance to last the journey. To start with, ask yourself: have you selected the right financial advisory platform or firm for you?

Assuming that you already decided that this is the right career path for yourself, there are 5 key things you need to look at when choosing what financial advisory firm you are going to join. The 5 key things are:

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Globalization and the Information Revolution is rapidly changing economies all over the world. What is the lasting impact on a career in Financial Advisory?

Three significant changes have a lasting impact on how Financial Planning will be conducted in the future.

1. Migration of cheaper labour limiting Income Growth, threatening jobs.
2. Increasing Healthcare costs and Greying Population
3. Shorter Business Cycles due to Fast Government Intervention

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“All roads do not lead to Rome.”

Being a Financial Adviser is not the be all and end all, in fact there are different routes in the Financial Advisory Business. What you eventually take depends on what you want out of life, your talent and passion.

Are you someone who really enjoys the challenge of “climbing the corporate ladder”? Are you someone who wants to be the person in charge, make your own decisions? Do you feel you have leadership qualities inside you? These questions need to be answered before you can really decide whether you are better suited to the Financial Adviser Career, as a Practitioner or Financial Services Manager or go along the Corporate path.

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How would you like to get into the right financial advisory group right from the start? I am about to share with you the research I have done as well as my own personal observations.

A quick refresher from the previous article, the financial advisory pie is divided into three groups: personal or private bankers, tied-agents, multi-tied or IFAs. Due to the breadth of products and services offered, they tend to appeal to differing demographic groups, customer profiles, and also require different skill-set to market services to them. Their business models also have different strengths and weaknesses. Read it all..

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“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.” - Sun Tzu

Make no mistake. The financial services market is a lucrative and therefore a competitive one. But does that mean that as a new entrant, you cannot compete with more entrenched players?

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